Privacy Policy

1. Who We Are

Beldora Lab is an independent catalogue studio operated from 42 Penton Street, London N1 9PS, United Kingdom. For the purposes of UK data protection law, Beldora Lab is the data controller of your personal data.

Email: [email protected]
Telephone: +44 20 3645 7182

2. Data We Collect

Beldora Lab may collect the following categories of personal data:

• Contact data: name, email address, telephone number, submitted via the contact form.
• Correspondence data: the content of messages sent to the studio by email or contact form.
• Technical data: IP address, browser type and version, time zone, browser plug-in types and versions, operating system and platform, and other technology identifiers on devices used to access beldora.info.
• Usage data: information about how you use the website, including pages visited, time on page, and referring URLs.
• Cookie data: data collected by cookies as described in the Cookie Policy.

3. How We Use Your Data

Beldora Lab uses your personal data only for the following purposes:

• To respond to enquiries submitted via the contact form or sent by email.
• To process and review catalogue submission documentation sent by manufacturers or suppliers.
• To operate, maintain, and improve the beldora.info website.
• To comply with legal obligations to which the studio is subject.
• To analyse website usage on an aggregate and anonymised basis for editorial and operational improvement.

4. Legal Basis for Processing

Beldora Lab processes your personal data on the following legal bases:

• Legitimate interests — to respond to direct enquiries, operate the website, and improve catalogue content.
• Consent — for non-essential cookies, where you have provided consent via the cookie consent mechanism.
• Legal obligation — where processing is necessary to comply with applicable law.

5. Cookies

Beldora Lab uses cookies to operate the website and improve your browsing experience. Details of the cookies used, their purposes, and how to manage your preferences are set out in the Cookie Policy. Essential cookies are placed without consent as they are required for the site to function. Non-essential cookies are placed only where you have provided consent.

6. Data Sharing

Beldora Lab does not sell, rent, or trade your personal data. Data may be shared with third-party service providers who assist in operating the website and communicating with you, subject to appropriate data processing agreements. These include:

• Web hosting and server infrastructure providers.
• Website analytics providers (e.g. Google Analytics, where cookies consent has been given).
• Email service providers used to process and respond to enquiries.

Beldora Lab will disclose personal data to law enforcement, regulators, or other authorities if required to do so by applicable law.

7. International Transfers

Some third-party service providers may process data outside the UK or EEA. Where this occurs, Beldora Lab ensures appropriate safeguards are in place in accordance with UK data protection law, including standard contractual clauses or adequacy decisions as applicable.

8. Data Retention

Beldora Lab retains personal data only for as long as is necessary for the purposes set out in this policy. Contact enquiry data is retained for a period of up to 24 months. Technical and usage data collected via analytics tools is subject to the retention periods of those providers. Consent records are retained for the duration of the consent period plus a reasonable verification period.

9. Your Rights

Under UK data protection law, you have the following rights in relation to your personal data:

• Right of access — to request a copy of the personal data Beldora Lab holds about you.
• Right to rectification — to request correction of inaccurate or incomplete data.
• Right to erasure — to request deletion of your data where there is no longer a lawful basis for processing.
• Right to restriction — to request that processing of your data is restricted in certain circumstances.
• Right to data portability — to receive your data in a structured, commonly used and machine-readable format.
• Right to object — to object to processing based on legitimate interests.
• Rights related to automated decision-making — Beldora Lab does not use automated decision-making or profiling.

To exercise any of these rights, contact the studio at [email protected]. Beldora Lab will respond within one calendar month.

10. Complaints

If you believe that Beldora Lab has not handled your personal data in accordance with applicable law, you have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at ico.org.uk or by telephone on 0303 123 1113.

11. Security

Beldora Lab implements appropriate technical and organisational measures to protect personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access. However, no method of transmission over the internet is completely secure, and the studio cannot ensure absolute security.

12. Links to Third-Party Sites

The beldora.info website may contain links to third-party websites. Beldora Lab is not responsible for the privacy practices or content of those sites. We encourage you to read the privacy policies of any third-party sites you visit.

13. Changes to This Policy

Beldora Lab may update this Privacy Policy from time to time. Updates will be published on this page with a revised date. Where a change is material, the studio will take reasonable steps to bring it to your attention.

14. Contact

For any questions about this Privacy Policy or data protection matters, contact:
Beldora Lab, 42 Penton Street, London N1 9PS, United Kingdom
Email: [email protected]
Telephone: +44 20 3645 7182